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2021: New Year, New Swag

When you think of the new year it is often synonymous with goal setting, refreshing, and evolving from the past year. With a year like the one we’ve just had there’s no doubt that your business or brand may want to take on some of these practices by refreshing your brand & messaging. Whether you’re launching a new strategy, tapping into more consumer insights, or even introducing a new product line, improving on your brand for the new year is always a good idea.

When making any changes to your brand it is important to always consider your own employees. They are the individuals that live and breathe your brand every day. Get them excited about changes and make those consistent – whether it’s new business cards, new swag, or updated presentation decks & templates ensure that your brand and messaging is consistent throughout.

Overall when making changes to your brand it’s important to consider your consumers and how they will experience your brand. Your brand and the messaging around it convey who you are to your customers. Think about what your customer values – is it convenience? Quality? Creativity? All of the above? When you are thoughtful about your brand’s messaging you will create a representation that is all encompassing and timeless.

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Holiday Items That Are Perfect For Virtual Parties

The holiday season is quickly approaching and this year holiday events might have to be done differently. An option that could be useful is getting together virtually. Of course it wouldn’t be the same, but there are ways to make the most out of the situation.

Virtual get-togethers have been a quite the popular event this year and it looks like it will ride out for longer. We’ve seen them prove their capability through companies running entirely remote to other events, tradeshows and conferences that have transformed into virtual, all being extremely successful.

In order to stay safe and healthy, a virtual holiday party may be your perfect solution. But that doesn’t mean it has to be the plain and static video call that you’re thinking of! There are some items that can help make the night a little bit more exciting and cozy for this special holiday season. So here are some brandable products that you might want to consider sending to attendees so that throwing your virtual party is a successful night of fun and laughs. 

1080P Webcam with Microphone

Everyone has a webcam connected to their laptop but it isn’t always the greatest quality. That’s why having this 1080P Webcam with Microphone is a great asset. Show up to the virtual party in high quality and enjoy the night.

Skullcandy Sesh Evo True Wireless Bluetooth Earbuds

Another essential for a virtual party are a good set of earbuds. These Skullcandy Sesh Evo True Wireless Bluetooth Earbuds are fully wireless. They come with a charging case that gives the earbuds a battery life of 24 hours. The earbuds have built in microphones so you can keep connected and make phone calls. 

Music Beat Activated String Lights

Add some energy into your screen and spark some fun with these Music Beat Activated String Lights. Put on some music and see the lights change colour and dance to the beat. It’ll be sure to inject some energy into the night.

AURABOX 2.0™ WIRELESS SPEAKER

This AURABOX 2.0™ WIRELESS SPEAKER is the perfect way to amp up the party and create a nice atmosphere. The speaker is bluetooth compatible and is able to create designs and pictures so it can become fully customizable. The speaker also features a thermometer, smart clock, games, a messaging system and more. 

LiveWell Candle Set

If you want something that’s more relaxed and want to make a cozy environment this LiveWell Candle Set creates the perfect ambiance. The candle also doubles as a plant for when the candle is done burning. Create the ambiance and have a plant as decor after its used up. 

Luxury Comfort Flannel Fleece Blanket

Another way to stay cozy and relaxed throughout the get together is with this Luxury Comfort Flannel Fleece Blanket. Its ultra plush soft touch feel will leave you wanting to wrap up in it for the whole party. 

Tahoe Tea & Coffee Ceramic Mug with Wood Lid 16o

What is a holiday party without having something warm to keep you feeling relaxed and awake. With this Tahoe Tea & Coffee Ceramic Mug with Wood Lid 16oz it will keep your drinks nice and warm for when you’re taking sips and enjoying the call.

USB Mug Warmer

And if you’re the type to take your time savouring your drink then this USB Mug Warmer will keep your drinks hot as you enjoy yourself and spend time at the party. It’s a tech item that’s great to have and can keep your drinks warm. 

Belgio Insulated Double Wine Tote

If your choice of drink for the night is wine then this Belgio Insulated Double Wine Tote is the perfect fit to keep your wine insulated. With its deep front pocket and side pockets it makes a perfect fit to keep wine in. The tote also includes a stainless steel corkscrew. 

Black Marble Cheese Board Set

A party is also not complete without a snack. Cheese and wine go hand in hand. This Black Marble Cheese Board Set is the perfect way to cut up some snacks and munch away. It features 4 different tools to work with. The board also features a nice black marble that gives it a chic look. 

This year may not be what we expected but there are ways to keep tradition and fun alive while ensuring everyone stays safe. These are just a few items that could make virtual parties more exciting. Keep in mind all these items can be branded and customized to make sure that your brand makes an impact and helps spread the cheer. At Score Promotions #WeBrandEverything

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Use Swag Effectively to Drive Connection & Engagement in the Age of Covid

With the current global situation a lot of the workforce are staying at home. Traditional approaches to marketing such as out-of-home ads and experiential events are no longer a sustainable option for promoting a brand. 

So this poses the question of how we can shift our marketing dollars to something that is more suitable in today’s situation. Just because everyone’s staying at  home, doesn’t mean that events should stop happening. The focus must be changed in order to reach the appropriate audience at home. One of the main things about an event is the feeling of the atmosphere and ambiance.  Being there in person is much different from an online virtual conference.

A great way to help bring that feeling to individuals at home is to offer swag. It is a marketing tactic that can be effective in creating a sense of inclusion. Swag is not only a means of inclusion but it’s a driver for creating excitement and anticipation. It has an ability to reach consumers and bring in engagement whether it be an online experience or contest.

Another question to pose is that since staying home is mandated how do people go about their methods of purchase? Since the start of the pandemic, online commerce has seen a rise in use. According to Statistics Canada 44 percent of Canadians have been spending more money online. Since a big percent of the population is moving to online sources, it would be worth converting some of your in-store sales to become digitally accessible. E-stores have become a huge part of that change.

A good way to promote your brand is dedicating an online store to have merchandise that is branded. Brand awareness and loyalty are detrimental to one’s business, so when things like in-store specials and launching parties are not available. But a way to combat that is to have an E-store. 

At Score Promotions we offer this service that includes a storefront that has access to: order history account balance product inventory budget Information logos. A robust reporting system that includes: sales, inventory, product activity and  user accounts. And more importantly all of the design and build and maintenance is done in-house by the E-store and Programs teams. This could be a huge advantage seeing that a lot of purchases are made online. To learn more visit: https://www.scorepromotions.ca/category/20009/Company-Stores.html.

Another great option for promotional marketing is using swag that incorporates tech and hard goods in one. A great technological feature that is starting to be incorporated in many swag items is NFC (Near-Field Communication). This is the same technology that is used in bank cards and mobile devices for payment. It allows for easy, quick and convenient delivery of information. An item that uses NFC are notebooks. These notebooks have NFC technology incorporated into the spine of the notebook so you can design it to automatically bring a user’s phone to a virtual link with just a tap. It’s a great way to raise awareness and promote your brand in a fast and convenient way. 

Another way to market your brand is through sublimation or full colour packaging. Design is a very special aspect to promoting because it intrigues and attracts attention from consumers. There is a process in which an item can be fully coloured and printed on without restraints called sublimation or digital print. This type of printing allows for many possibilities because there are no limits to what can be put on an item and creativity limitless.

Another important thing to keep in mind is that since more consumers can be found online, there will be the aspect of shipping to consider. At Score Promotions we have the resources to complete drop shipping which means to ship swag to individual addresses to ensure the package arrives conveniently and securely to the destination. This is especially important as it shows your brand and company as reliable.

The final item provides the full experience from packaging to the items inside. A video box is a new way to ensure the experience of opening a gift is present. 

A video box includes a screen where it can be programmed to play a video with audio when the box is opened. A display is placed on the top of the box so that it can be one of the first things to experience when receiving it. This video box is a great way to give an employee/ client or consumer an experience that will leave a long lasting impression. These boxes are also well suited for award giving and recognition because they add a special touch, especially when accomplishments like that should be celebrated with others.

Promoting your brand to consumers, clients and employees is an essential part of creating and maintaining good business. And just because audiences have decreased their attention from traditional sources of promotion does not mean that there should be a halt on maintaining and creating relationships. A good business knows how to adapt and change course when problems occur. The methods and items listed above are unique ways of continuing to market to others. At Score Promotions we are able to provide these services and would gladly help because #WeBrandEverything.

Sources:

https://www.ctvnews.ca/health/coronavirus/canadians-spend-more-money-and-time-online-during-pandemic-and-fall-for-more-phishing-scams-1.5145227

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Your Brand In The Kitchen: Why Cooking & Kitchen Products Make Great Branding Items

The kitchen is an underrated space in the home. It’s a space that’s used the most and commonly passed through everyday by everyone. It’s a versatile area of the home that combines the aspects of quality time and nourishment, and thus, the kitchen packs more importance than one thinks.

This is why it is important as a brand to include items in that space into their promotional merchandise repertoire. Creating connections and experiences in the journey to making your brand relevant. If you brand an item that is used constantly a then you aid consumers with their daily life and can create a connection.

In today’s world almost anything can be branded and there is a much better selection of items that can be customized. Items that are practical but also offer a polished aesthetic are definitely appreciated in the kitchen. It also helps to select items to gift that serve more than one purpose as clutter tends to accumulate. So here are some items that provide space saving features while maintaining sleek design. 

2 in 1 Spatula Whisk

The 2 in 1 Spatula Whisk is a prime example of an item that saves room and provides practicality. This item serves as a whisk and can be turned into a spatula which is perfect for making meals, especially when cooking up some breakfast.

Marble and Bamboo Set

This  Marble and Bamboo Coaster Set is perfect for dining tables. It provides a nice organic finish with its bamboo while still including marble for a polished and classy look. With this coaster you’re able to engrave your logo or message so that your brand is always at the bottom of the cup. 

Wine & Spirit Companion

Speaking of cups, a dinner experience has to be paired with a soothing cup of wine. This Wine & Spirit Companion comes with 5 functions including: corkscrew, bottle opener, knife blade, serrated blade and magnifying glass for label reading. To top it off it has a beautiful stainless steel finish that completes a classy look. 

Adjusting Measuring Spoon

This adjusting measuring spoon helps lower the clutter of measuring spoons which comes in one slim package. It is an item that is sure to help with baking and trying out new recipes.

Tablet or Recipe Book Stand with Ballpoint Stylus

Trying out new recipes in the kitchen has been a new way to spend time and this Tablet or Recipe Book Stand with Ballpoint Stylus is the perfect companion. It’s able to prop up any device or book so that you can keep your hands free. And because it is made of bamboo it will fit right in with the kitchen. 

Salt and Pepper Mill

This stainless steel Salt and Pepper Mill features a slick and sleek design that features a combined barrel that separates the salt and pepper saving room and decluttering the kitchen. Engraving can be done on the top of the barrel for customizing to be done. 

Hot Mess Apron

Apparel is an important part of branding and aprons are no exception. This apron is available in many rich bold colours and can be customized with any logo/message to add a special component to it.

Bamboo 4-Piece Kitchen Tool Set Canister

Finally, a kitchen isn’t complete without a set of useful tools. This set is completely made of bamboo and has a nice and vibrant colour to it. The set includes: rounded fork, single hole mixing spoon, turner spatula and spoon. Customization can be done on the front of the canister. 

These are all items that are essential to the kitchen that are used multiple times throughout the day. They all provide practical use and a great deal of style. Having your brand on these items is especially important because it helps strengthen the connection increasing brand perception within their homes. The kitchen is often an overlooked part of the home when it comes to brand awareness so utilizing this space will put your brand one step ahead. 

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How Custom Packaging Increases Client and Employee Relations

Gift giving is a nice way to show your gratitude and is always appreciated when received. But what if you wanted to make a more meaningful impact than just throwing a gift into a bag and filling it with tissue paper? Custom packaging offers a finishing touch to a gift that can take your present to the next level. Custom packaging can come in many forms. It could be the colour, materials, printing and branding that is used. 

The main premise behind custom packaging is to elevate the act of gift giving into an experience. Invoking a positive emotion creates a connection between the giver and the receiver. By doing this a steady relationship can be formed, which in turn creates better client/employee relationships that have many benefits like increased brand loyalty and repurchases. 

Custom packaging also invokes a perception of elevated value. If the package is customized for they will feel like it is specially made for them. It is part of the experience that you want them to be engulfed in. A study done by Deloitte said that 1 out of every 5 customers is willing to pay 20% more for a personalized or exclusive product. This means a great opportunity to increase sales and customer loyalty. 

With that said here are some custom packaging options to consider for the upcoming gifting season below: 

Ribbons are a great way to add a satisfying finishing touch on a gift. They are elegant and simple to use and can provide a nice touch of colour. Ribbons can also be customized based on colour, size, and even have something printed on them such as a logo or a nice message. 

A Full Colour Tote serves two purposes. It can be used as a gift bag but also is reusable. This gives the receiver another gift. Reusable tote bags can be customized in any kind of way and serves as a great way to reduce waste.

Another option is wrapping paper. This is an option to create a clean and crisp package. Wrapping paper is fully customizable in terms of what you can get printed on it. Full colour images can be printed onto the paper to achieve any look and experience you need.

The next option is paper bags. They offer a classic and simple look that gives the gift a rustic feeling. There are also paper bags that are sustainable and made of 100% natural kraft. Which shows that you keep the environment in mind as a company. 

Tissue Paper is a main staple when it comes to gift giving. It’s a way to create mystery and excitement for the receiver. It also shows that you pay attention to detail. Another advantage of tissue paper is that it is reusable and can be recycled as well as compostable and biodegradable. 

Finally we have mailer boxes. These boxes are fully customizable from the top to bottom, inside and out. Have anything you want printed on them whether it be logos, prints, or a message. This is a box that will take your brand to the next level. 

It is important to keep in mind that the meaning behind customizable packaging is to create the emotion of happiness and take into account the receiver’s experience. If they have a good experience they will associate your brand with positive feelings and be more likely to have a positive relationship with your brand. All of these components contribute to a successful meaningful gift. 

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Holiday Gifts That Are Practical And Mood Boosting

The holiday season is quickly approaching and an emphasis on gift giving to clients and employees is crucial. Gift giving can be a sign of appreciation and gratitude towards others. By giving a gift to your employees or clients it can strengthen the relationship between you. This could mean a long-term relationship that would be beneficial in the future.

Picking the right present to give can be challenging. People appreciate the sentiment of a gift but also remember that the usability and convenience the gift offers is an important factor too. An item that serves a purpose reinforces the connection you have with them as a company. If it turns out to be something that they use very often then your brand can create a positive connection and relationship with them. 

With the holiday season coming up, there are items that would make a perfect fit as a gift. Ranging from practical to luxurious, the items listed below will definitely get them excited about the holiday season while injecting some practicality into the season.

Digital Instant Read Thermometer

This Digital Instant Read Thermometer may seem like an odd gift but it definitely serves a practical use. With the Holiday season coming up, feasts are bound to happen. This thermometer can help guarantee a well prepared meal to enjoy with family.

Belgio Insulated Double Wine

And after dinner they are bound to want to enjoy and relax. This Belgio Insulated Double Wine Tote can be a gesture from employer to employee to enjoy and indulge in a well insulated glass of wine. After all it is what they deserve.

Candle Light Bluetooth Speaker

Another way to create the right ambiance for relaxation and indulgence is the Candle Light Bluetooth Speaker. This is an effective way to wind down with some soothing ambient lighting while enjoying some music that will get them to relax.

Zues LED Light Bulb Bluetooth Speaker

The Zues LED Light Bulb Bluetooth Speaker is an all-in-one crowd pleaser with its remote controllable lights as well as built in bluetooth speaker. This is sure to be a present that is able to please the room and provide a great atmosphere. 

Ultra Plush Faux Fur Blanket

After all the fun and excitement of the holidays and packed days cooking, cleaning, and holiday shopping, a chance to unwind is surely needed. The Ultra Plush Faux Fur Blanket is the perfect way to stay warm and cozy up. 

Ugly Christmas Sweater

And what are the holidays without Ugly Christmas Sweaters. This is a great way to get everyone into a festive mood and keep your brand included. Apparel such as these are also a great way to create a sense of community especially when social distancing is a must. Have your brand be part of all the holiday fun.

Cookie Card

Holiday cards are a common gift during the holiday season. But sometimes just a regular card isn’t enough, so why not treat your employees or clients with a gesture of appreciation that’s also a snack. Cookie Cards are the perfect way to say “thank you” and “seasons greetings” with a bite. 

These are all gift ideas that could help make the holiday season a little bit more functional while injecting some fun into it. These are all small gifts that can be used to enhance the holiday mood and create exciting and fun moments. All of these items can be branded to customized to make sure that as a company you’re creating and maintaining a relationship with clients and employees that will last a long time. 

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Products That Show Clients Mental Health Is A Priority

Taking care of your mental health is one of the many things that we should all be striving to do, specially during these unprecedented times. Everyday we are trying to get things done and reach towards our goals, sometimes making time for ourselves gets overlooked and put on the back burners. Our lives are full of ups and downs, and everyday we experience emotions that are good and bad. These emotions can impact us in deep ways that we don’t even notice until one day you’re not feeling yourself and you don’t know why. That it is why it is so important to take care of all aspects of your body, especially what’s going on inside your head. Here are a few ways to help soothe your mind and your heart so that you can actively take your mental health as a priority.

Aromatherapy

Aromatherapy is a great way to help with stress and anxiety. It is a holistic treatment that uses scents, specifically essential oils. Aromatherapy is used to improve the body, mind and spirit while providing physiological and physical benefits. A study published by the Journal of Advanced Nursing showed that aromatherapy helped intensive care patients feel less anxious and positive immediately. To help you get into aromatics, here are some items that include the benefits of aromatherapy:

Silhouette Candle

Candles are a great way to relax and enjoy scents. Enjoy a various array of scents and set the mood for your mind. 

Bali Portable Humidifier/ Scented Oil Diffuser

This Bali Portable Humidifier/ Scented Oil Diffuser is great for adding moisture to the air you breathe. By adding a few drops of essential oils to it, you can make your work area a relaxed environment. 

Tranquility 3-Piece Spa Scent Gift Set

Another way to enjoy aromatics is when you’re bathing. This 3-piece tranquility set is perfect for baths and treating yourself to relaxing scents while enjoying a bath. 

Cooking

Since everyone is spending more time at home this means more people are more inclined to cook. Cooking can act as a form of relaxation and can help with mental stress and anxiety because it is a form of expression as well as doing something physical. The founder of Culinary Art therapy said:

“Cooking at home, or other places are good for your mental health because cooking is an act of patience, mindfulness, an outlet for creative expression, a means of communication, and helps to raise one’s self esteem as the cook can feel good about doing something positive for their family, themselves or loved ones”. 

Cooking can be an activity that has many benefits that help with coping, anxiety and stress. So here are some items that can be added to the kitchen for when you’re ready to cook and take your mind off things:

Python Dinner Dice Game

This Python Dinner Dice Game will allow you to explore different recipes and ingredients without having to give it too much thought. It can be a fun and exciting way to incorporate new foods into meals. 

Bamboo 4-piece Kitchen Tool Set and Canister

Another good tool that will get you inspired to cook is this Bamboo 4-piece Kitchen Tool Set and Canister. The set is entirely made of bamboo and will come in handy when cooking something tasty in the kitchen.

Jamie Oliver 5 Ingredients

Another way to feed the mind and body in the kitchen is exploring new recipes. Jamie Oliver shows you how easy it is to make something quick, easy and healthy.

Gardening

Another way to work on your mental health is being able to nurture and take care of something. Specifically, plants. According to the University of Brandman,  “Gardening has been proven to be an effective method for combating stress. In fact, studies have found that it can reduce cortisol levels in participants’ blood samples”. Here are some accessible indoor gardening options that are easy and convenient: 

LiveWell Glow & Grow Gift Set

With the LiveWell Glow & Grow Gift Set you can enjoy the aroma of the candle and when it’s done go ahead and plant the non-GMO seeds that come with the candle in the same container. The set includes soilless grow medium, plant food and activated carbon. The plants available to grow are: Herb Garden with Basil Seeds, Desert Oasis with Aloe Seeds, Wildflower with Daisy Seeds.

Air Plant

Air plants are a great way to have plants around your space without needing to have a lot of physical space. The nice thing about air plants is that they are very low maintenance and can be easily taken care of for beginners.

Grow Your Own Herbal Tea Set

Finally this convenient Grow Your Own Herbal Tea Set has everything you need to make sure you enjoy a cup of tea. The set comes with seeds, starter soil and wooden plant stakes.

Comfortable & Cozy 

Lastly finding comfort in luxury can be very rewarding for your mind and soul. Taking the time to indulge yourself with things that make your body feel relaxed can reduce stress and anxiety. This can be anything from a comfy blanket to a nice cup of coffee. After all, working and taking care of daily tasks can be tiring so a reward is needed. Here are some items that can help with that:

Buffalo Plaid Ultra Plush Throw Blanket

This Buffalo Plaid Ultra Plush Throw Blanket is sure to make any spot in the house comfy. With an assortment of colours it will fit in with any room.

Fuzzy Reading Socks

While you’re sipping your tea and reading a book these reading socks are a great way to complete the package. With it’s shearling interior it will definitely keep your feet warm.

Oasis Handheld Massage Roller Ball

The Oasis Handheld Massage Roller Ball is perfect for when the long work days are over. Roll it over all over your body to get quick relief of stiff muscles and feel rejuvenated.

At the end of the day, everyone is trying their best, but sometimes the daily pressures of life become too much without even realizing it. That’s why it is important to actively participate in taking care of your mental health whether it be by relaxing and enjoying the benefits of aromatherapy or keeping your hands busy while cooking. Mental health is extremely important especially in time like this. So from Score Promotions, take care.

Sources:
https://www.brandman.edu/news-and-events/blog/fun-activities-that-improve-your-mental-health

Stressed Out? Aromatherapy Can Help You to Feel Calmer

7 Surprising Ways Cooking Can Boost Your Mental Health

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Trends for Winter 2020/2021

Entering a new season means new and interesting trends that could take over for the year. In this article we’re going to be taking a look at 5 trends that will emerge in the later end of this year and leading into 2021. These new shifts in styles and trends could result in great gift-giving and end of the year recognition pieces. The 5 main trends are: Health & Exercise, PPE, Quality Time at Home, Convenience and Eco-friendly and Sustainable items. Here’s why we think these trends will make a big impact on gift giving this holiday season.

1. Health and Exercise 

Our first craze is Health and Exercise. The cold weather is inevitable and can make accessibility to exercise more challenging. With warm weather allowing people to do outdoor activities, there needs to be an alternative when the weather gets cooler especially when places like the gym are still shared exercise spaces. Indoor exercise equipment that is versatile and convenient easily is an alternative to this dilemma. 

Everlast Exercise Ball with Drawstring Sportspack

This Everlast exercise ball that comes with a drawstring backpack is versatile and allows for many types of exercises that engage different parts of the body. It’s very convenient too because it is light and can be moved to different spaces.

Cobra Fitness and Yoga Mat

Another versatile fitness accessory would be this Cobra Fitness and Yoga mat. The mat comes with a carrying bag and is perfect for any indoor exercises. It is easily accessible for stretching or light workouts.

2. PPE

The second trend has been around since the start of this year and does not seem like it’s going to end. PPE (personal protective equipment) is still essential to our everyday lives and is used by everyone. Aside from the regular hand sanitizer and mask, there are some new items that will make a surge in popularity. Here are some of the PPE Items that will definitely make an impact:

UV Sanitizer

This is a UV phone sanitizer that disinfects your phone or any small tech item by using UV light. It doubles as a wireless phone charger to maximize its use and keeps the things you use most clean without harsh disinfectants.

No Contact Key Chain

A no contact key chain can come in handy when doing errands around town. Keeping your hands clean and safe by opening doors or entering pins with it will ensure you stay healthy.

Grocery Tote with Antimicrobial Additive

This is a grocery tote with anti-microbial additives that’s constructed into the bag to prevent growth of bacteria. This allows you to not have to worry about germs when bringing it back home. It also serves as a great alternative to plastic bags.

3. Quality Time at Home

Because of social distancing and the colder winter months, there will evidently be more time spent at home with families and loved ones. This will be a time where everyone wants to relax and enjoy the company of others at home. Games and Blankets will be widely popular in this category. 

Tumbling Tower Wood Block Stacking Game

The Tumbling Tower Wood Block Stacking Game is a classic take on Jenga that is easy to play and set up. Sit around with the family and enjoy a fun time. 

Lifestyle 7-in-1 Desktop Game Set

If the family is more into games that take a bit more brain power this Lifestyle 7-in-1 Desktop Game Set is perfect. The set includes game boards (on both sides of the lid) and game pieces for checkers, chess and backgammon, 28 dominoes, cribbage board and pegs, a standard deck of cards, four dice, and an instruction booklet.

Roll-Up Fleece Blanket with Carrying Strap

This Roll-Up Fleece Blanket with Carrying Strap is a cozy addition to the house that proves its convenience. With it’s roll-up carrying strap it can be taken anywhere or even used as a mat.

4. Convenience

The fourth trend we predict is that the need for more convenient items will increase as our lives become busier. Items that are compact and serve multiple purposes provide a sense of satisfaction when they are in need. Below are some items that do just that: 

Zigoo Silicone Collapsible Bottle 18oz

The Zigoo Silicone Collapsible Bottle 18oz keeps drinks cold and provides a way to save room in your bag. With its easily collapsible body it can be bought anywhere with you while taking up little space.

Bluetooth Speaker with Wireless Charging Power Bank

Wireless charging is becoming the normal for all new tech accessories. But with the Bluetooth Speaker with Wireless Charging Power Bank you can have a portable charger as well as a speaker for those times when you need to charge up at an outing. 

Tahoe Tea & Coffee Ceramic Mug with Wood Lid 16oz

Ceramics are becoming common in drinkware and the Tahoe Tea & Coffee Ceramic Mug with Wood Lid is one of the best. With its ceramic body the mug is dishwasher and microwave safe. The mug also comes with a wooden lid and groove to hold tea bags. 

5. Eco-Friendly and Sustainable Items

Eco-friendly and sustainable items are becoming more accessible and a variety of items can be found that support the earth. Not only are the materials made from recycled and responsibly sourced materials there are also initiatives such as 1% For The Planet which donates 1% of EcoSmart item sales to non profits, which means that you are helping out in more than one way.

FInal Straw 2.0

The FinalStraw 2.0 is collapsible straw that comes with a convenient case that is completely collapsible. Small enough to fit on your keychain, it can be taken with you anywhere you go. This item helps reduce the numbers of one-use plastic straws.

Organic Cotton Pleated Mask

The Organic Cotton Pleated Mask is made with organic cotton and provides a slit in the back to insert a filter. Not only is this mask reusable which cuts down on waste but it is also an EcoSmart item and contributes back to  1% For the Planet.

Bamboo Fiber Lunch Box with Cutting Board Lid

The Bamboo Fiber Lunch Box with Cutting Board Lid is also part of the 1% For The Planet initiative and the top of the container is made with bamboo and doubles as a cutting board.

It is to be expected that these trends will last through the end of the year and into early 2021 as the year wraps up. The need for items that promote health, ensure safety, engage with loved ones, are convenient, and help the earth will surely provide a lot of ideas for the upcoming holiday season. These are items that will spark interest of many and serve a purpose for many moments. Not to mention that all of the above items can be branded as well to provide a special touch. As we wait for what trends will emerge in 2021, the ones created in 2020 will provide gifts that won’t disappoint. 

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Employee and Client Recognition: How Gifting Can Build Better Relationships

With the year coming to an end, it is important to recognize the efforts of employees and relationships with clients. A normal year runs with it’s ups and downs, but 2020 has proven to be one of the most difficult things to adjust to!

This year has been a year of adjustment and flexibility, which was the key to keeping many businesses open. The option to work-from-home was one of those alternatives that became the only option. By now everyone that was forced to adjust has adapted to the new work style. But that doesn’t mean that it wasn’t a struggle. And that’s something that as a brand, you must appreciate and recognize in employees.

“To be able to work at home successfully takes all of the following: motivation, perseverance, good work habits, no excuses, balance, accountability and action” – Byron Pulsifer. There are a lot of good habits that contribute to an efficient employee working remotely and these are skills that need to be highlighted and celebrated. The question is – how do you make sure that your employees feel appreciated? The answer is to provide them with gifts that invoke the feelings of recognition, celebration and reward. 

Recognition is important because it highlights the efforts employees put into the business as well as their ability to adapt in an extreme situation like the pandemic. A feeling of celebration is to let the employee enjoy their efforts and celebrate everything they have done. And lastly the reward is to give them something tangible that they can have as a memento or something that they can find value in. 

This goes to say that it is important to appreciate your employees, but just as importantly your clients. They have continued to do business with you and provided a stable healthy relationship during a time where both the health and economy of the world is extremely unstable. Providing gifts that invoke these feelings can also strengthen a client relationship because they also deserve to be recognized, celebrated and rewarded. Here is a list of some items that you may want to consider for holiday and end-of-the-year gifting below that are sure to be appreciated. 

A practical gift set that anyone could use. It includes the P529 2-piece black gift box, T237 Goldie wireless speaker and T1026 Mission powerbank. convenient use of this set serves as tech items that will definitely come in handy. They’ll be able to charge up on the go or enjoy music through wireless bluetooth connectivity. 

This Appalachian Sherpa Blanket provides comfort and practicality, especially with the end of year bringing in colder weather. The blanket is lined with sherpa to provide extra comfort and warmth. This item will give your client or employee the feeling of warmth and luxury that they deserve.

A tech item that will give them a reason to celebrate are these Skullcandy Indy Evo True Wireless Bluetooth Earbud. Wireless earbuds are becoming very popular for their innovative technology and convenience. This is an item that will definitely get a lot of use and be appreciated by whoever receives it.

Sometimes when working from home the work-life balance of an individual can get blurred. So an item like this Fireside 6-in-1 Multi-Game Set that comes with 6 classic family games (chess, checkers, backgammon and tic-tac-toe pieces, dice and playing cards) is the perfect way to encourage some quality family time that is much needed.

Caffeine can be an essential part to anyone’s morning routine or an aid for an afternoon pick-up. With this Personal Espresso Set, it’ll make their mornings or afternoons a little bit luxurious while enjoying that extra shot of energy.

This next item is a versatile CamelBak RPET Pivot Belt Sling. It has its practical use for carrying items around while keeping the hands free. The nice thing about this fanny pack is that it is made up of 70% recycled materials that is surely to be appreciated by eco-friendly enthusiasts.

A gift is a token of appreciation that lets the receiver know that they provide extreme value to the giver. It’s not just about who they get the gift from but it also matters if the gift makes an impact on the receiver. The importance of end of the year recognition for employees and clients is crucial for a business. When receiving recognition it gives a person a sense of purpose and satisfaction which in turn creates healthier relationships. The items listed above provide a sense of recognition, celebration and reward in different ways that will help to reinforce a good relationship between employees and clients.

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Top Picks from the Score Promotions Team

At Score Promotions we value our team more than anything. These are the people that make things happen. They’re the ones that put in the time and yield amazing results. With all that knowledge and effort, they know the difference between a product that’s going to be amazing versus something that won’t get a second look. Due to their experience with trending items, we’ve asked our team full of experts what their favourite products are and what makes them special. Below is a curated list of some of our rock stairs and their favourite product!

Alexander’s favourite item is the Champion 12 oz./lin. yd. Double Dry Eco® Pullover Hood. This hoodie is a definite classic with a sustainable twist. The hoodie is made with recycled polyester fibers from plastic bottles. Which means that it is an eco-friendly product that doesn’t sacrifice aesthetic and comfort. The hoodie comes in many different colours and sports the classic Champion logo that is a staple for anyone that knows style.

Natalie’s favourite item is the Cork Ceramic Mug. This mug is an all around awesome in terms of use and looks. A hybrid between two materials that are widely popular for drinkware; ceramic and cork. The ceramic ensures the beverage stays warm while the cork provides a protective finish that stands up against scratches. The very convenient thing about this mug is that it comes with a silicone lid for extra compact heat and rushed mornings. The mug comes in an assortment of colours as well!

Sydney’s favourite pick is from the drinkware category as well. The Asobu Beat Bottle is a great combination for music and outdoor lovers. Firstly, it is a bottle that has a double vacuumed wall that keeps your drink cold and hot for hours. It’s extremely durable and most important -waterproof. This is where the music part comes in, the lid of the bottle is a wireless speaker that has Bluetooth connectivity and a microphone. This bottle is an innovative way to enjoy your surroundings whether it be outdoors or studying, while keeping your drinks insulated.

Lena’s top pick is the Scribl Book – Mini Centre Sewn with Smooth Cardboard and Lined Paper. This notebook has a lot of creative options that you can specifically tailor when it’s ordered. The paper is available in lined, dotted or blank. While the shape, centre sew and colour can be made to your liking. The unique thing about this notebook is that it is Canadian made and sourced responsibly.

Matthew Kirsh picked a tech item that mixes power and design. His product of choice is the Octoforce Wireless Power Bank. The charger has a capacity of 8000 mAh, which is enough to charge a mobile device approximately three times. It’s also versatile in the methods it charges. With USB, USB-Type C, and wireless charging you’ll always be able to juice up. The coolest part of this wireless charger is the design. With it’s retro-cassette tape inspired look, there will definitely be a lot of compliments. 

Rachel chose the W&P Porter Mug – 12 Oz to be featured. This ceramic mug is wrapped in silicone for durability as well as insulation. The silicone gives it a nice grip that makes it feel sturdy and practical, while the ceramic provides the packing to keep drinks hot or cold. The best part of this mug is that it is BPA free as well as dishwasher and microwave safe due to it’s ceramic body. A great replacement for one-time use cups.

The next item that Kayla chose is the Custom Large Wire-O Notebook – 8.5″ x 11″. Notebooks are a classic, but this one takes an environmental approach. This notebook is made from recycled paper to do it’s part for the environment. Another nice feature is that the cover of the book is water resistant, which can come in handy for spills or wet weather.

Dan chose the Tag Along Too Cooler. This cooler takes practicality and style and turns that into a cooler you’ll be taking to all your outings. The cooler is insulated so that it’s able to keep your drinks cool for up to 2 days. The design of the cooler was inspired to have a classic retro feel to it. The cooler comes in various colours and has an adjustable over-the-shoulder strap to give you more hands to work with.

Another great tech item makes it onto the list thanks to Amy! She chose the Wireless Charger and Sterilization kit. This is a product that hasn’t been in the market for very long but has been in the works for a while. The sterilization kit acts as a charger and a disinfectant for phones or other tech devices. It is able to sterilize by using UV light. It provides another mode of use by doubling as a charger either through USB or wireless.

Ryan Lukie’s favourite product is the CamelBak RPET Pivot Belt Sling . This is not your regular fanny pack because it is one of the most sustainable bags on the market today. For instance the bag is made from 70% recycled materials and one bag roughly equates to 6 plastic water bottles. But it’s environmental efforts don’t stop there. Through a partnership with 1% For The Planet, one percent of sales of EcoSmart products such as the CamelBak sling, will be donated to nonprofits dedicated to protecting the planet.

Reading through the above selections there are two trends that are apparent in most of the picks. Technology and environmentally sustainable products came up often in this list. It is inevitable that those types of products will be developing more and more as we advance in those sectors over the next coming years. Each member chose a product that is meaningful to them and practical for use in their daily lives! Keep in mind that any of these gifts will make good choices for the upcoming holiday season. This is definitely a curated list that will help you out. Always remember, at Score Promotions #WeBrandEverything.